Tracking your local SEO performance is super important. It helps you see what’s working, what’s not, and what you can improve to get better results. Yes, the main goal of local SEO is to get more leads and boost revenue. But there are a bunch of other important metrics that show how well your strategy…
If you’re in the online marketing world, you’ve probably noticed how popular “near me” searches have become. Over the past couple of years, searches that include “near me” have jumped by 150%. That means more people than ever are looking for local businesses online—and showing up in those search results can make a big difference….
If you’re trying to boost your local SEO, backlinks — also called inbound links — are a big deal. They help your website look more trustworthy and visible to search engines, which can push your site higher in local search results. What Are Backlinks, Anyway? In simple terms, backlinks are links from other websites that…
They help people find the right information by sorting, organizing, and recommending content from across the entire internet. In this beginner-friendly guide, you’ll learn how search engines really work — from crawling and indexing to ranking content and dealing with penalties. How to Use This Guide Whether you’re just looking for a quick explanation or…
If you’ve spent any time in online marketing, you’ve probably noticed how popular “near me” searches have become. In fact, searches for local businesses using the phrase “near me” have jumped by 150% over the past two years. That’s a huge increase—and it means showing up in those search results is now a key part…
If you’re in a crowded market or struggling to rank for big, popular keywords, a long-tail keyword strategy can really help you out. In fact, almost any blog or business can benefit from it because it brings in visitors who are searching for something super specific. In this guide, I’ll walk you through what long-tail…
Local SEO helps businesses show up in local Google searches. If your business has a physical location or serves a specific area, this strategy can help customers find you online. Ever searched for something like “best coffee shop near me” and seen a map with three listings at the top? That’s local SEO in action….
Your Google Business Profile (formerly Google My Business) is a powerful but often overlooked tool for getting more eyes on your website. Many businesses focus on SEO to climb search rankings, but a few simple tweaks to your profile can deliver faster results. Your profile gives potential customers a snapshot of your business, highlighting its…
If you run a website, you probably have different pages for different topics. But sometimes, you want to share something that doesn’t quite fit anywhere else. That’s where a blog comes in! A blog gives you a space to share valuable information with your audience, helping both your existing and potential customers while boosting your…
Imagine you own a local shop and suddenly notice a flood of new customers. They’re finding you on their smartphones — pretty exciting, right? Well, you’re not alone. A huge number of local searches on mobile lead to in-person visits and purchases. But here’s the problem — if your website isn’t mobile-friendly, you’re probably losing…
